To improve the performance and consumer experience of oral care products using formulation excipients to improve deposition, retention and protection of actives, flavors and sensates over 30 minutes to 8 hours.
Improved overall consumer experience in multiple areas of oral care.
Hard tissue
Improved delivery of monograph actives resulting in superior anti-cavity and/or increased reduction in dental hypersensitivity
Delivery and retention of materials onto the enamel surface to deliver a long lasting barrier against acid erosion
Delivery and retention of materials into the biofilm/plaque matrix for limiting enamel demineralizing challenges and enhancing remineralization and lesion repair
Gum Health
Increased delivery of stannous fluoride and/or CPC or other monograph actives that translates to increased reduction in Plaque, Plaque toxicity, and Gingivitis
Experiential Elements
Long lasting mouth retention technology that delivers flavors and sensates on soft tissues for 4+ hours or a change in hard tissue contact anel
Ideal delivery technology will also provide lubricity and slick mouth feel
Preferred product forms include Paste, Rinse, and gels; however other forms will be considered
Technology deposits, retains and releases materials from both hard and/or soft tissues
Performance, stability and compatibility data has been shown in full oral care formulations that are aqueous based
By performance, we mean changes in salivary pK profiles, uptake in or on target surfaces vs standard technologies
Unique capability exists to demonstrate and quantify the benefit
Performance data exists (technical / consumer / clinical) versus appropriate negative controls
Human safety has been confirmed or material is GRAS (Generally Recognized As Safe)
Granted or filed patent applications are preferred
Technologies that require extensive clinical development
Submissions need to have IP or other protection such as Trademark, Copyright or In-market to be considered.
Only non-confidential information can be reviewed.
